How To Increase Agent Productivity

    Owning your own business is an exciting and fulfilling career choice, however, it is no secret that it can reap equal amounts of stress as it does reward. As a leading broker in the constantly competitive real estate industry, it is vital to ensure that your business is running as smoothly and efficiently as possible to maintain the success that you strive for. Agents are the backbone of any brokerage and productivity is the key component that keeps your agents, and your firm, running effortlessly. As a broker, it is important to the success of your business to
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The Evolution of Teams

  In today’s market, residential real estate teams are becoming increasingly popular. Teams are proving to be effective, producing more transactions than top-producing agents. So, it’s critical for a brokerage to be able to support and integrate teams in their model. While most brokerages have built their business on a foundation of supporting their individual agents, they need to switch gears and learn how to meet the needs of the team broker. HomeSmart Chief Operating Officer Wendy Forsythe, discusses the evolution of teams and how to successfully integrate them within a brokerage in a commentary with RISMedia. By: Wendy Forsythe
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How Much Do You earn Per Real Estate Hour?

[INFOGRAPHIC]     Key Takeaways Agents spend an estimated 43 total work hours when selling a home HomeSmart agents earn an average of $51 more per hour than an agent working on a 70/30 split Based on the average $247,000 sales price of a home in the US, agents on a 70/30 split earn over $2200 less than those on a 100% commission model
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Handling Your Mortgage

  You’ve selected your new home and the offer has been accepted. Congratulations! Now for the next step: the journey to get your mortgage. You have much to consider before you “sign your life away.” Home buyers are often so excited that they rush the mortgage process. However, take the time to research and plan ahead because it will be extremely beneficial for years to come. Check out the following steps to obtain your mortgage. Loan Program Consideration The goal is to find a loan program that best fits with your needs. You’ll want to consider the following while you
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How to Recruit Successful, Reliable Agents to Your Brokerage

  Recruiting agents to your brokerage isn’t just about quantity, but quality. It is important to understand who would be best to hire and what it takes to recruit such agents. HomeSmart Customer Relations Director Angel Chambers, provides foolproof recruiting tips in a commentary with RISMedia. By: Angel Chambers Recruiting agents to a 100-percent brokerage model is twofold: agent count is crucial to grow and be sustainable; however, it’s obviously important to ensure you’re bringing quality agents on board. Know Who to Hire When recruiting to your brokerage, look for agents who are actively conducting real estate. Although 100-percent models
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4 Keys to Winning Every Buyer or Seller Presentation

  In today’s market, with inventory down, agents need to make sure to pick up every listing they can. HomeSmart has designed a solution, flexible enough to customize on the go, with answers to any questions a seller may have about how the agent intends to sell their home and information about HomeSmart and our practices. Our digital and printed listing presentation has everything agents need to wow in the first meeting. Those who master our listing presentation turn appointments into success and income for themselves and the brokerage, and build a long list of happy clients. HomeSmart Chief Marketing
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